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		<title>Spend Less Make More On Google AdWords?</title>
		<link>http://www.adwordsdaily.com/success-tips/spend-less-make-more-on-google-adwords.html</link>
		<comments>http://www.adwordsdaily.com/success-tips/spend-less-make-more-on-google-adwords.html#comments</comments>
		<pubDate>Sat, 12 May 2012 22:05:46 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords Success Tips]]></category>

		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=105</guid>
		<description><![CDATA[Increase ROI Effectively! Google AdSense together with Google AdWords is a brilliantly conceived advertising program. According to Google, &#8220;Google AdSense automatically delivers text and image ads that are precisely targeted... <span class="meta-more"><a href="http://www.adwordsdaily.com/success-tips/spend-less-make-more-on-google-adwords.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<p>Increase ROI Effectively!</p>
<p><strong>Google AdSense</strong> together with <strong><a href="http://www.adwordsdaily.com">Google AdWords</a></strong> is a brilliantly conceived advertising program. According to Google, &#8220;Google AdSense automatically delivers text and image ads that are precisely targeted to your site and your site contentads so well-matched, in fact, that your readers will actually find them useful.&#8221; One only pays when an ad on one&#8217;s website or weblog is clicked subject to policy guidelines. This is called PPC or Pay Per Click advertising.</p>
<p>Adverts are designed with the help of <a href="http://www.adwordsdaily.com">Google AdWords</a>. According to Google, &#8220;With AdWords cost-per-click pricing, it&#8217;s easy to control costsand you only pay when people click on your ad.&#8221; A lot of people are known to spend huge lots of money on this. Some achieve good CTRs (Click Through Rates) and earn very good income. This helps in letting people know where your website exists and what products or services you offer. Many people even use AdWords for affiliate marketing.</p>
<p>Why do many people lose in AdWords? Basically, one must understand the whole process properly. Once you bid a price and allocate a budget for a campaign (in <a href="http://www.adwordsdaily.com">AdWords</a>), you expect to make a gain (in AdSense). Suppose your campaign gets &#8216;n&#8217; clicks (in AdWords) spending &#8216;p&#8217; dollars totally. Supposing these &#8216;n&#8217; clicks lead to &#8216;n&#8217; impressions of your site ( which may not happen always i.e., conversion may not be 100%). Now suppose your AdSense earnings at a CTR of 10% are &#8216;q&#8217; dollars.</p>
<p>Now for a gain &#8216;q&#8217; must be greater than &#8216;p&#8217;. If &#8216;q&#8217; is less than or equal to &#8216;p&#8217; at a CTR (AdSense) of 10%, your CTR must increase in AdSense which depends on visitor behaviour and placement of ads at suitable places as well as the type of ads displayed by Google. Ultimately, it is the keyword density which comes into play.</p>
<p>If you are unable to go beyond &#8216;q&#8217; earnings for a gain, the obvious choice is to reduce your expenditure in AdWords! One of the methods, often suggested, is to have a higher CTR in your AdWords campaign which means your ads should be attractive leading to more clicks. A higher CTR would lead to a better &#8216;rank&#8217; even if your bid price is lower since it is the product of CTR and bid price that matters for a &#8216;rank&#8217;.</p>
<p>One of the easier methods to reduce the bid price without affecting your rank is to use image ads. Generally, some &#8216;experts&#8217; discourage image ads presumably for obvious other reasons. In fact, the number of image ads used in AdWords campaigns are far less than the demand in AdSense pages. Some free sources are available on the net for making image ads. You can use softwares too. But the one I recommend is MS Excel plus MS Paint. A little effort is needed to make image ads of one&#8217;s choice &#8211; all free of cost! I have tried with the minimum currency and got good number of impressions and consistent CTRs. So go ahead and plan your strategy afresh.</p>
<p>A word of caution do not rush, wait for a week or two for the results to come. Consider various color combinations for the image ads and rotate them based on performance feedback.</p>
<div id="seo_alrp_related"><h2>Posts Related to Spend Less Make More On Google AdWords?</h2><ul><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/google-adsense-account-approval-trick-2012.html" rel="bookmark">Google AdSense account approval trick 2012</a></h3><p>AdSense account approval trick 2012, Google AdSense account approval tips 2012 Get your AdSense account approved quickly with these tips Now lets come to our ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/most-expensive-google-adsense-keywords-of-2012.html" rel="bookmark">Most expensive Google AdSense Keywords of 2012</a></h3><p>Adwords and Adsense isn't same thing. AdSense is a contextual Cost per click(CPC) based ad network run by Google. As this is a CPC based ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/diy/test-lots-of-ads-to-learn-which-ones-your-customers-like-best.html" rel="bookmark">Test lots of ads to learn which ones your customers like best</a></h3><p>Your customers will tell you which ads work best for them, if you give them the opportunity. The way to do is run a series ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/news-updates/facebook-announces-new-partnerships-for-music-movies-and-tv.html" rel="bookmark">Facebook Announces New Partnerships For Music, Movies And TV</a></h3><p>Facebook took a leap Thursday towards making itself into what it hopes will be the social center for entertainment and media. Youll be able to ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/diy/diy-adwords.html" rel="bookmark">DIY adwords</a></h3><p>DIY adwords &nbsp; You ready to take the competition and the AdWords game by storm? Here’s what DIY AdWords Ninjas read, study and ingrain. QuickStartAdWords.com ...</p></div></li></ul></div>]]></content:encoded>
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		</item>
		<item>
		<title>How does Google Search Works?</title>
		<link>http://www.adwordsdaily.com/diy/how-does-google-search-works-2012-videos.html</link>
		<comments>http://www.adwordsdaily.com/diy/how-does-google-search-works-2012-videos.html#comments</comments>
		<pubDate>Sat, 12 May 2012 09:34:02 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords Do It Yourself]]></category>
		<category><![CDATA[Adwords Video Tutorials]]></category>

		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=99</guid>
		<description><![CDATA[Have you ever wonder how Google finds all the search results that match your search queries? In this video, Matt Cutts from Google explains how Google works, including crawling, indexing,... <span class="meta-more"><a href="http://www.adwordsdaily.com/diy/how-does-google-search-works-2012-videos.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<p>Have you ever wonder how Google finds all the search results that match your search queries? In this video,</p>
<h3>Matt Cutts</h3>
<p>from Google explains how Google works, including crawling, indexing, and ranking.</p>
<p><iframe src="http://www.youtube.com/embed/KyCYyoGusqs?version=3&amp;rel=0&amp;fs=1&amp;showsearch=0&amp;showinfo=1&amp;iv_load_policy=1&amp;wmode=transparent" frameborder="0" width="450" height="259"></iframe></p>
<h3>What I learned from the video?</h3>
<p>High reputation page (many incoming <a id="itxthook8" href="http://www.adwordsdaily.com" rel="nofollow">links</a>) and relevant content can have higher ranking than high PageRank site.</p>
<div id="seo_alrp_related"><h2>Posts Related to How does Google Search Works?</h2><ul><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/spend-less-make-more-on-google-adwords.html" rel="bookmark">Spend Less Make More On Google AdWords?</a></h3><p>Increase ROI Effectively! Google AdSense together with Google AdWords is a brilliantly conceived advertising program. According to Google, "Google AdSense automatically delivers text and image ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/news-updates/how-to-enable-facebook-timeline-in-4-steps.html" rel="bookmark">How to enable Facebook Timeline in 4 steps</a></h3><p>Facebook's new Timeline profiles go live on Thursday, September 29, 2011, but you can convert yours now. You just have to pretend you're an app ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/news-updates/facebook-announces-new-partnerships-for-music-movies-and-tv.html" rel="bookmark">Facebook Announces New Partnerships For Music, Movies And TV</a></h3><p>Facebook took a leap Thursday towards making itself into what it hopes will be the social center for entertainment and media. Youll be able to ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/most-expensive-google-adsense-keywords-of-2012.html" rel="bookmark">Most expensive Google AdSense Keywords of 2012</a></h3><p>Adwords and Adsense isn't same thing. AdSense is a contextual Cost per click(CPC) based ad network run by Google. As this is a CPC based ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/google-adsense-account-approval-trick-2012.html" rel="bookmark">Google AdSense account approval trick 2012</a></h3><p>AdSense account approval trick 2012, Google AdSense account approval tips 2012 Get your AdSense account approved quickly with these tips Now lets come to our ...</p></div></li></ul></div>]]></content:encoded>
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		<title>Google AdSense account approval trick 2012</title>
		<link>http://www.adwordsdaily.com/success-tips/google-adsense-account-approval-trick-2012.html</link>
		<comments>http://www.adwordsdaily.com/success-tips/google-adsense-account-approval-trick-2012.html#comments</comments>
		<pubDate>Mon, 06 Feb 2012 07:25:20 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords Do It Yourself]]></category>
		<category><![CDATA[Adwords Success Tips]]></category>

		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=93</guid>
		<description><![CDATA[AdSense account approval trick 2012, Google AdSense account approval tips 2012 Get your AdSense account approved quickly with these tips Now lets come to our main Article AdSense account approval... <span class="meta-more"><a href="http://www.adwordsdaily.com/success-tips/google-adsense-account-approval-trick-2012.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<h1><em>AdSense account approval trick 2012, Google AdSense account approval tips 2012</em></h1>
<div>
<p><img title="AdSense account approval tips and tricks 2012" src="http://www.btips.net/wp-content/uploads/2012/01/AdSense-account-approval-tips-and-trick-2012.jpg" alt="AdSense account approval tips and tricks 2012" width="557" height="155" border="0" /></p>
<p>Get your AdSense account approved quickly with these tips</p>
</div>
<p>Now lets come to our main Article <em>AdSense account approval tips and trick 2012.</em>Here I will not tell you any backdoor method to get your account approved quickly. here I will discuss why your AdSense account is not approved again and again? what is the reason behind that?</p>
<div></div>
<p>If you knew why your AdSense account is not approved then you can correct those problems yourself and get your AdSense account approved.</p>
<h3>Why AdSense account rejection again and again worldwide?</h3>
<p><strong>1. Content</strong>- This is the most important thing. and if your blog content is duplicate/ copied from other blogs then there is no chance that your AdSense account will be approved.To get your AdSense account approved you must write at least 10 unique posts and wait for Google to index them. So from here I can say <strong>Content is the king</strong> and <strong>this is key factor for AdSense account approval</strong> in the year 2012.</p>
<p><strong>2. Privacy Policy page-</strong>According to Google AdSense Terms you must have a privacy Policy page in your blog and there you must mention about <strong>Dart cookies</strong> used by AdSense while serving ads. If your blog don’t have a Privacy Policy page then create one, as without this there is a huge chance to get your AdSense request disapproved.</p>
<p><strong>3. Inaccurate and incomplete Address-</strong> The address field in the sign-up form is a vital portion and you should fill this carefully.many applications has been rejected due to incomplete address field.<strong>Enter an accurate, complete address</strong> – I’d recommend updating your address in this way:</p>
<p><img title="Standard AdSense Address field--AdSense account approval tips and trick 2012" src="http://www.btips.net/wp-content/uploads/2011/09/Indian_Address.png" alt="Standard AdSense Address field--AdSense account approval tips and trick 2012" /><br />
<strong>4. Content Size</strong>- I would recommend you write posts at least 300 to 400 words in length to get your AdSense account approved.Google policies are strict regarding <strong>Google AdSense Account approval</strong>.</p>
<p><strong>5. Adult Material-</strong>Google doesn’t allows any porn or sex related website/blog in AdSense program. If your blog content is related to Porn or Adult in nature than don’t apply for it, as it will be declined surely.</p>
<p>Finally friend don’t try try to get your AdSense account through any backdoor process.(Like <strong>get your AdSense approved in 2 hours schemes!!</strong>)</p>
<p>These are 5 tips to get your AdSense account approved.Now a day it takes about 15 days to get a fully approved AdSense account, but you will be able to get your get your Google AdSense approved in 2012 within 10 days by following my Google <strong>AdSense approval tips.</strong></p>
<p>I hope you enjoyed the article and I am sure that you will stumble it or share this in <strong>Facebook</strong>, tweet it. Don’t miss any upcoming new post subscribe via RSS feed<strong></strong> or Email<strong></strong> to get regular update. Thanks for visiting.</p>
<div>Source: <a href="http://www.btips.net" rel="nofollow" target="_blank">http://www.btips.net</a></div>
<div id="seo_alrp_related"><h2>Posts Related to Google AdSense account approval trick 2012</h2><ul><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/most-expensive-google-adsense-keywords-of-2012.html" rel="bookmark">Most expensive Google AdSense Keywords of 2012</a></h3><p>Adwords and Adsense isn't same thing. AdSense is a contextual Cost per click(CPC) based ad network run by Google. As this is a CPC based ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/success-tips/spend-less-make-more-on-google-adwords.html" rel="bookmark">Spend Less Make More On Google AdWords?</a></h3><p>Increase ROI Effectively! Google AdSense together with Google AdWords is a brilliantly conceived advertising program. According to Google, "Google AdSense automatically delivers text and image ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/news-updates/google-gains-nearly-10-million-users-in-first-2-days-of-being-open-to-the-public.html" rel="bookmark">Google+ Gains Nearly 10 Million Users In First 2 Days Of Being Open To The Public</a></h3><p>A Google+ post by Paul Allen, founder of ancestry.com and a self-proclaimed “unofficial Google+ statistician, shows significant growth of Google’s social network since opening to ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/news-updates/facebook-announces-new-partnerships-for-music-movies-and-tv.html" rel="bookmark">Facebook Announces New Partnerships For Music, Movies And TV</a></h3><p>Facebook took a leap Thursday towards making itself into what it hopes will be the social center for entertainment and media. Youll be able to ...</p></div></li><li><div class="seo_alrp_rl_content"><h3><a href="http://www.adwordsdaily.com/news-updates/how-to-enable-facebook-timeline-in-4-steps.html" rel="bookmark">How to enable Facebook Timeline in 4 steps</a></h3><p>Facebook's new Timeline profiles go live on Thursday, September 29, 2011, but you can convert yours now. You just have to pretend you're an app ...</p></div></li></ul></div>]]></content:encoded>
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		<title>Most expensive Google AdSense Keywords of 2012</title>
		<link>http://www.adwordsdaily.com/success-tips/most-expensive-google-adsense-keywords-of-2012.html</link>
		<comments>http://www.adwordsdaily.com/success-tips/most-expensive-google-adsense-keywords-of-2012.html#comments</comments>
		<pubDate>Mon, 06 Feb 2012 06:25:11 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords News Updates]]></category>
		<category><![CDATA[Adwords Success Tips]]></category>

		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=88</guid>
		<description><![CDATA[Adwords and Adsense isn&#8217;t same thing. AdSense is a contextual Cost per click(CPC) based ad network run by Google. As this is a CPC based system so it has an... <span class="meta-more"><a href="http://www.adwordsdaily.com/success-tips/most-expensive-google-adsense-keywords-of-2012.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<p><strong>Adwords</strong> and <strong>Adsense</strong> isn&#8217;t same thing. AdSense is a contextual Cost per click(CPC) based ad network run by Google. As this is a CPC based system so it has an unique algorithm to determine Cost of a particular click. Some times for competition cost of a keyword become too high (about $50 to $60).Here I am sharing some of these <strong>Most expensive Google AdSense Keywords of the year 2012</strong></p>
<p><strong></strong>If you are unable to get your AdSense account Approved by Google then check <a title="google adsense approval tips and tricks" href="http://www.adwordsdaily.com/success-tips/google-adsense…val-trick-2012.html ‎"><strong>AdSense account approval tips and tricks 2012</strong></a></p>
<h1><em>Most expensive Google AdSense Keywords of 2012</em></h1>
<p>Here are the list of TOP 20 most expensive keywords from where Google makes a lots of money.In last year Google made $33.3 billion in revenues.And some parts of these revenues comes from these <em>most expensive keywords</em>.</p>
<table width="438" border="1" cellspacing="0" cellpadding="1">
<tbody>
<tr>
<td align="center" width="224"><em><strong>Keyword</strong></em></td>
<td align="center" width="212"><em><strong>Cost Per Click</strong></em></td>
</tr>
<tr>
<td align="center" width="224"><strong>Insurance</strong></td>
<td align="center" width="212"><strong>$54.91<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Treatment</strong></td>
<td align="center" width="212"><strong>$37.18<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Loans</strong></td>
<td align="center" width="212"><strong>$44.28 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Attorney </strong></td>
<td align="center" width="212"><strong>$47.07<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Mortgage</strong></td>
<td align="center" width="212"><strong>$47.12 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Hosting</strong></td>
<td align="center" width="212"><strong>$31.91 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Rehab</strong></td>
<td align="center" width="212"><strong>$33.59<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Classes</strong></td>
<td align="center" width="212"><strong>$35.04<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Transfer</strong></td>
<td align="center" width="212"><strong>$29.86<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Recovery</strong></td>
<td align="center" width="212"><strong>$42.03<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Software</strong></td>
<td align="center" width="212"><strong>$35.29<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Claim</strong></td>
<td align="center" width="212"><strong>$45.51 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Trading </strong></td>
<td align="center" width="212"><strong>$33.19 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Lawyer</strong></td>
<td align="center" width="212"><strong>$42.51 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Donate  </strong></td>
<td align="center" width="212"><strong>$42.02 <em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Credit</strong></td>
<td align="center" width="212"><strong>$36.06<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Conference Call</strong></td>
<td align="center" width="212"><strong>$42.05<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Degree</strong></td>
<td align="center" width="212"><strong>$40.61<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><strong>Gas/Electricity</strong></td>
<td align="center" width="212"><strong>$54.62<em></em></strong></td>
</tr>
<tr>
<td align="center" width="224"><em><strong>Cord Blood</strong></em></td>
<td align="center" width="212"><em><strong>$27.80</strong></em></td>
</tr>
</tbody>
</table>
<p><img title="TOP 20 Most expensive Google AdSense Keywords of 2012" src="http://www.btips.net/wp-content/uploads/2012/01/TOP-20-Most-expensive-Google-AdSense-Keywords-of-2012.jpg" alt="TOP 20 Most expensive Google AdSense Keywords of 2012" width="382" height="400" border="0" /></p>
<p>If you are an AdSense user then tell us maximum how much did you get paid for a single click? Google paid me maximum $17.31 for a single click. If it’s possible then share your <strong>Most expensive Google AdSense Keyword</strong> too.</p>
<div></div>
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		<title>Google+ Gains Nearly 10 Million Users In First 2 Days Of Being Open To The Public</title>
		<link>http://www.adwordsdaily.com/news-updates/google-gains-nearly-10-million-users-in-first-2-days-of-being-open-to-the-public.html</link>
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		<pubDate>Sun, 25 Sep 2011 13:58:09 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords News Updates]]></category>
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		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=35</guid>
		<description><![CDATA[A Google+ post by Paul Allen, founder of ancestry.com and a self-proclaimed “unofficial Google+ statistician, shows significant growth of Google’s social network since opening to the public.   These growth... <span class="meta-more"><a href="http://www.adwordsdaily.com/news-updates/google-gains-nearly-10-million-users-in-first-2-days-of-being-open-to-the-public.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<p>A Google+ <a href="https://plus.google.com/117388252776312694644/posts/K9Qf1UVNyGy" rel="nofollow">post by Paul Allen</a>, founder of ancestry.com and a self-proclaimed “unofficial Google+ statistician, shows significant growth of Google’s social network since opening to the public.   These growth rates were only first seen during the first few weeks of field testing when the user numbers were very low.  In terms of the current growth spurt Allen states:</p>
<blockquote><p>“it is clear that Google+ is absolutely exploding — 30% growth in just 2 days and with a base of nearly 30 million members already.”</p></blockquote>
<p><img title="Google-Plus" src="http://searchengineland.com/figz/wp-content/seloads/2011/09/Google-Plus-600x400.jpg" alt="" width="600" height="400" /></p>
<p>His previous Google+ users estimate was 28.7 Million users on September 9th a number that has increased to 43.3 million  current users.  He also stated that “most of the growth coming in the last 2 days.”</p>
<p>So what does this mean? Google+ may be cementing themselves as a credible social network, but the mass exodus from Facebook just isn’t happening. Facebook is still the powerhouse network with 800 million+ users and all of the layout complaints aren’t adding up to astounding departure numbers … yet.</p>
<p><img title="Google-Plus-Logo" src="http://searchengineland.com/figz/wp-content/seloads/2011/09/Google-Plus-Logo3-300x296.jpg" alt="" width="300" height="296" /></p>
<p>Other notable Google+ timeline stats are:</p>
<ul>
<li>Over 1 million mark (1.7 million) – 7/4</li>
<li>4.5 million user mark – 7/10/11</li>
<li>10 million user mark – 7/12/11</li>
</ul>
<p>All stats via <a href="https://plus.google.com/117388252776312694644/posts" rel="nofollow">Paul Allen</a></p>
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		<title>Facebook Announces New Partnerships For Music, Movies And TV</title>
		<link>http://www.adwordsdaily.com/news-updates/facebook-announces-new-partnerships-for-music-movies-and-tv.html</link>
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		<pubDate>Thu, 22 Sep 2011 23:32:44 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords News Updates]]></category>
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		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=31</guid>
		<description><![CDATA[Facebook took a leap Thursday towards making itself into what it hopes will be the social center for entertainment and media. Youll be able to see what movies and TV... <span class="meta-more"><a href="http://www.adwordsdaily.com/news-updates/facebook-announces-new-partnerships-for-music-movies-and-tv.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<p><img title="Facebook Timeline" src="http://betanews.com/wp-content/uploads/2011/09/301073_10150400614246729_20531316728_9934150_63847833_n.jpeg" alt="" width="600" height="385" />Facebook took a leap Thursday towards making itself into what it hopes will be the social center for entertainment and media. Youll be able to see what movies and TV your friends are viewing, what music theyre listening to and what news items theyre reading.</p>
<p>You could say Mark Zuckerberg dressed down for Facebooks annual developers conference in San Francisco. He wasnt wearing his infamous hoodie. He took the stage in jeans and a T-shirt. He introduced a much anticipated music sharing feature which he says will permit Facebook users to see what songs their friends are listening to on the cloud-based streaming service Spotify.</p>
<p>&#8220;Its awesome how much music you can discover through your friends,&#8221; said Zuckerberg. &#8220;Its really cool. You just see it flow through on the side of your screen or on your news feed if there&#8217;s an interesting pattern. You discover a bunch of new stuff this way.&#8221;</p>
<p>Zuckerberg says, even more importantly, you will be able to listen along with them if you subscribe to their feed.</p>
<p>It will not just be music. Reed Hastings, the CEO of Netflix, came on stage to introduce a feature on which his company is collaborating with Facebook. Hastings said a friend kept wanting him to view Breaking Bad, but he hadnt gotten around to it. Then he saw a notice on Facebook that his friend was viewing it. Using the prototype feature he went straight to Netflix without leaving the Facebook page.</p>
<p>&#8220;I thought, That would be so cool. I click on Breaking Bad,&#8221; Hastings said, &#8220;and I realized, Oh my god,there it is right in front of me.&#8221;</p>
<p>Hulu is also partnering with Facebook on a similar feature. News organizations such as Dow Jones will make it possible for you to see what your friends are reading, read along with them and chat in real time.</p>
<p>Creative Strategies analyst Tim Bajarin thinks this is a really good opportunity for content makers. &#8220;Youre now discussing an audience of 800 million users [the estimated number of users on Facebook],&#8221; he says. &#8220;I mean that is just staggering — an audience such as that is, in essence, just a gigantic new opportunity.&#8221;</p>
<p>But, says Nancy Baym, Professor of Communications Studies at the University of Kansas, it may not be that easy to get their attention. She notes people will be able to what their friends are doing on a recently rolled out feature called a ticker that scrolls down the side of the Facebook page.</p>
<p>&#8220;Mine is going through pretty rapidly, which makes me think that a bunch of it is gonna get lost,&#8221; says Baym, as she viewes her ticker move. &#8220;Once every 100 things a song will come through and I may or may not be searching at that box at that particular moment.&#8221;</p>
<p>Sharing stuff on a social networking site or a music streaming site isnt all that new. Whats unique about what Facebook announced Thursday is that these collaborations with content providers will keep you on the Facebook page for a very lengthy time — enabling the company to collect more information about you and send you more targeted ads. Theyll know what you eat, what you read, what you view. But even that might not be somewhat so new.</p>
<p>Baym says it reminds her a bit of a company in the early 1990s. &#8220;Facebook is putting forth effort to recreate AOL of 1993 and be the only place you must go on the Internet,&#8221; she says. &#8220;AOL at that time was a one-stop shop. If you were an AOL subscriber you could use AOL — and you could use the rest of the Internet and all of your interaction and all of your discussion was happening with in the aol.com url.&#8221;</p>
<p>Of course, we all know that AOL hasnt exactly been the success story that Facebook has. At the developers conference Zuckerberg announced that for the first time half a billion people were using his site at the same time.</p>
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		<title>How to enable Facebook Timeline in 4 steps</title>
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		<pubDate>Thu, 22 Sep 2011 23:26:04 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
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		<description><![CDATA[Facebook&#8217;s new Timeline profiles go live on Thursday, September 29, 2011, but you can convert yours now. You just have to pretend you&#8217;re an app developer (or continue being one... <span class="meta-more"><a href="http://www.adwordsdaily.com/news-updates/how-to-enable-facebook-timeline-in-4-steps.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<div>
<p>Facebook&#8217;s new Timeline profiles go live on Thursday, September 29, 2011, but you can convert yours now. You just have to pretend you&#8217;re an app developer (or continue being one if you already are.)</p>
<p>It&#8217;s a simple four-step process that can be done in a couple of minutes. Here&#8217;s how you do it:</p>
<div></div>
<p><strong>Install &#8220;Developer&#8221; app</strong></p>
<p><img title="Facebook Developer App" src="http://betanews.com/wp-content/uploads/2011/09/developerapp.jpg" alt="" width="359" height="83" /></p>
<p>The easiest way to do this is just by typing &#8220;developer&#8221; in the search field. Simply click on the first app (it looks like the picture we&#8217;ve inserted above.) Once you click on the app, it will automatically take you to the developer portal.</p>
<p><strong>Create a new app</strong></p>
<p><img title="Create a new app in &quot;developer&quot;" src="http://betanews.com/wp-content/uploads/2011/09/step1.jpg" alt="" width="600" height="382" /></p>
<p>You&#8217;ll also have to enter a CAPTCHA to verify that you&#8217;re a real person (even though you might not be a real developer.)</p>
<p><strong>Name the app</strong></p>
<p><img title="Name your Facebook app" src="http://betanews.com/wp-content/uploads/2011/09/step2.jpg" alt="" width="600" height="383" /></p>
<p><strong>Enable Open Graph</strong></p>
<p><img title="Enable Open Graph on your fake app" src="http://betanews.com/wp-content/uploads/2011/09/step3.jpg" alt="" width="600" height="394" /></p>
<p><strong>Name your Open Action</strong></p>
<p><img title="Naming the action in the open graph" src="http://betanews.com/wp-content/uploads/2011/09/step4.jpg" alt="" width="600" height="285" /></p>
<p><strong>Return to your user profile</strong></p>
<p><img title="Enable the Timeline layout" src="http://betanews.com/wp-content/uploads/2011/09/final.jpg" alt="" width="528" height="172" /></p>
<p>Once you return to your profile, you should have the prompt asking if you&#8217;d like to enable the new Timeline interface and make it public before it actually launches publicly.</p>
</div>
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		<title>Test lots of ads to learn which ones your customers like best</title>
		<link>http://www.adwordsdaily.com/diy/test-lots-of-ads-to-learn-which-ones-your-customers-like-best.html</link>
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		<pubDate>Tue, 20 Sep 2011 18:08:46 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords Do It Yourself]]></category>
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		<guid isPermaLink="false">http://www.adwordsdaily.com/?p=24</guid>
		<description><![CDATA[Your customers will tell you which ads work best for them, if you give them the opportunity. The way to do is run a series of advertisements and do you... <span class="meta-more"><a href="http://www.adwordsdaily.com/diy/test-lots-of-ads-to-learn-which-ones-your-customers-like-best.html">Read more &#187;</a></span>]]></description>
			<content:encoded><![CDATA[<p>Your customers will tell you which ads work best for them, if you give them the opportunity. The way to do is run a series of advertisements and do you get the best results. Experiment with different offers and phrases to call the action. What better serve your advertising goals? Leading to the most clicks? That give you the most sales or conversions?</p>
<p>When you write multiple ads for one ad group, our system will automatically rotate ads, track who receives the most clicks, and then try to show that ad more often.</p>
<p>For example, if you have a flower shop, you can try three different messages:</p>
<div><span style="color: #0000ff;">12 Red Roses for $15 <span style="color: #000000;">Long-stemmed Red Roses Direct</span></span><br />
From Oregon. Buy Now and Save 50%<br />
<span style="color: #008000;"> example.com/Roses</span></div>
<div><span style="color: #0000ff;">Red Roses, Free Delivery <span style="color: #000000;">Trusted San Francisco Florist for 60</span></span><br />
Years. We Deliver Anywhere!<br />
<span style="color: #008000;"> example.com/Roses</span></div>
<div><span style="color: #0000ff;">Send Roses to Your Wife <span style="color: #000000;">Make Her Happy With Red Roses</span></span><br />
for Any Occasion. Order Today!<br />
<span style="color: #008000;"> example.com/Roses</span></div>
<p>They are all for the same product, but there may be many ways to reach a destination!</p>
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		<title>Introduction to Adwords</title>
		<link>http://www.adwordsdaily.com/vidoes/introduction-to-adwords.html</link>
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		<pubDate>Sat, 17 Sep 2011 13:16:23 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
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		<title>Adwords Startup</title>
		<link>http://www.adwordsdaily.com/vidoes/adwords-startup.html</link>
		<comments>http://www.adwordsdaily.com/vidoes/adwords-startup.html#comments</comments>
		<pubDate>Sat, 17 Sep 2011 13:12:22 +0000</pubDate>
		<dc:creator>ketty</dc:creator>
				<category><![CDATA[Adwords Video Tutorials]]></category>
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		<category><![CDATA[Adwords book]]></category>
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